The Resource Dogfight : how Apple and Google went to war and started a revolution, Fred Vogelstein

Dogfight : how Apple and Google went to war and started a revolution, Fred Vogelstein

Label
Dogfight : how Apple and Google went to war and started a revolution
Title
Dogfight
Title remainder
how Apple and Google went to war and started a revolution
Statement of responsibility
Fred Vogelstein
Title variation
Dog fight
Creator
Subject
Language
eng
Summary
  • "Behind the bitter rivalry between Apple and Google--and how it's reshaping the way we think about technology The rise of smartphones and tablets has altered the business of making computers. At the center of this change are Apple and Google, two companies whose philosophies, leaders, and commercial acumen have steamrolled the competition. In the age of the Android and the iPad, these corporations are locked in a feud that will play out not just in the marketplace but in the courts and on screens around the world. Fred Vogelstein has reported on this rivalry for more than a decade and has rare access to its major players. In Dogfight, he takes us into the offices and board rooms where company dogma translates into ruthless business; behind outsize personalities like Steve Jobs, Apple's now-lionized CEO, and Eric Schmidt, Google's executive chairman; and inside the deals, lawsuits, and allegations that mold the way we communicate. Apple and Google are poaching each other's employees. They bid up the price of each other's acquisitions for spite, and they forge alliances with major players like Facebook and Microsoft in pursuit of market dominance. Dogfight reads like a novel: vivid nonfiction with never-before-heard details. This is more than a story about what devices will replace our phones and laptops. It's about who will control the content on those devices and where that content will come from--about the future of media in Silicon Valley, New York, and Hollywood"--
  • "A look at the major players from Apple and Google, and how their competition has altered and continues to alter the technology industry"--
Assigning source
  • Provided by publisher
  • Provided by publisher
http://library.link/vocab/creatorName
Vogelstein, Fred
Dewey number
338.4/7004
Index
index present
LC call number
HD9696.2.A2
LC item number
V64 2013
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Computer industry
  • Apple Computer, Inc
  • Google (Firm)
  • Competition
Label
Dogfight : how Apple and Google went to war and started a revolution, Fred Vogelstein
Link
http://www.netread.com/jcusers2/bk1388/202/9780374109202/image/lgcover.9780374109202.jpg
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Control code
17797551
Dimensions
cm.
Extent
p.
Isbn
9780374109202
Isbn Type
(hardback)
Lccn
2013021855
Media category
unmediated
Media MARC source
rdamedia
Label
Dogfight : how Apple and Google went to war and started a revolution, Fred Vogelstein
Link
http://www.netread.com/jcusers2/bk1388/202/9780374109202/image/lgcover.9780374109202.jpg
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Control code
17797551
Dimensions
cm.
Extent
p.
Isbn
9780374109202
Isbn Type
(hardback)
Lccn
2013021855
Media category
unmediated
Media MARC source
rdamedia

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